How might we change the perceptions of CicLAvia as a “just cyclists” event to one that celebrates city exploration and all forms of non-motorized transportation including foot, skateboard, scooter, wheelchair, and even bystanders?
Tell the CicLAvia story through community perceptions and emotions.
CicLAvia brings together people and communities.
People typically miss things while driving so they love being able to explore LA on foot.
CicLAvia creates a sense of safety and freedom in the streets.
Sharing data through human experiences.
Using strategies from international open street events to engage communities.
Fostering relational aesthetics through collaborative co-creative spaces.
We wanted to curate a collaborative creative space where community members could express themselves and we could collect qualitative data on the community itself.