Reimagining the Travel Wallet Experience

Project Description

Tasked with redesigning the outdated travel wallet, my group and I teamed up with MaCher to create a completely new experience with the MaCher Travel Wallet and its digital companion, the Starboard app.

Problem

In the spring of 2023, my team Studio Wallet Workers worked alongside MaCher to redesign one of their five key products: the travel wallet. Through the course of this 8 week project, we learned that the current user experience with the travel wallet is dull and outdated. Our goal was to give a second life to the standard travel wallet, allowing our users to customize the wallet to their needs while also ensuring a strong sense of security with their documents.

Insights

By interacting with current travel wallet designs, as well as researching the main characteristics and uses of a travel wallet, we learned that security, modularity, and sustainability are the core needs when it comes to travel wallets. We also discovered that travel wallets are starting to be slowly discontinued from cruise lines, which are their main suppliers, solely because people are finding less and less use for them as the travel world moves towards digital documents.

Solutions

With these insights in mind, we decided to move towards a modular design for our proposed MaCher Travel Wallet. Our travel wallet includes two parts: the passport wallet where users can store up to two passports, and the main wallet where users can store their phones, cards, and documents. This allows users to attach and detach the passport holder from the main wallet so that they can leave their passport holder in a safe place in their room during the trip. Besides our physical model, we also created Starboard, a digital travel companion app to create a unique experience for users. With Starboard, we want to inspire travelers to do more with their cruise trips, allowing users to use our app to explore things to do onboard, earn badges to encourage more exploration, and save pictures to their digital Starboard scrapbooks to keep the memories going even after the trip ends.