Meow Orb

Project Description

Meow Wolf creates breathtaking immersive installations around the nation with extremely rich storytelling components. Our focus was Meow Wolf’s Convergence Station located in Denver which offers immersive psychedelic art that is paired with a journey of discovery. As a team we created a smart light and entertainment device that lets patrons bring the experience home.

Problem

Meow Wolf’s immersive installations offer rich narratives full of hidden easter eggs throughout the exhibit that extends to the gift shop. During their visit patrons only tend to scratch the surface of intertwined storylines and get a limited experience of the exhibit because of overcrowding. How can we create a unique experience that allows patrons to relive their memories of their visit and discover more engaging and puzzling content?

Insights

From our conversations with patrons and research online we discovered that many visitors really enjoyed the immersive lights, atmosphere and music but didn’t see many options to purchase items like these at the gift shop. We learned that many people left the Convergence Station feeling like they missed out on parts of the exhibit and wanted to see more. We saw an opportunity to create a device that captured the essence of the installation while extending the storyline.

Solutions

Our solution was the Meow Orb, a smart LED light and entertainment device that pairs with the Meow Wolf app. Users can access Meow Wolf content such as videos and cast it directly to their television. Videos sync with the lights from the orb to create Meow Wolf inspired scenes/moods from the exhibit. Users can also access additional content such as podcasts and multiplayer games straight through the app.