GratiTab

Project Description

GratiTab is an improved checkout experience that eases bill splitting and encourages appreciation and kindness between servers and local patrons.

Problem

Customers care most about value, safety, and the experience but service delays because of supply chain and staffing issues negatively impact their visit, lead to customer neglect and elongate the checkout process.

Insights

Customers appreciate restaurant transparency about safety, the service, and the transaction. Restaurant customers are receptive to paying it forward and willing to accept a gift from a stranger. People like the feeling of doing something nice for others, and that would encourage them to pay it forward.

Solutions

GratiTab creates a frictionless checkout transaction, eases bill splitting, and makes room for staff appreciation and connection. Customers have transparency about who they are tipping and can make staff feel appreciated with an individual tip and the ability to send them a thank you note for their service. Customers can also pay it forward to other customers in the restaurant.