Grand Park Community Signs

Project Description

Grand Park has always served as a space for community members to gather and advocate for what matters to them. Community Signs invites members of the LA community to participate and share support and positivity through signs while at the park. The goal of this project was to engage Grand Park visitors in a way that deepens their connection with the park.

Problem

Grand Park has been home to many of Los Angele's major cultural, political, and social events. However, one of the more significant challenges Grand Park faces is balancing between supporting park visitors' voices and greater public safety. Grand Park wants to engage with its community more profoundly and significantly, but not at the cost of public safety.

Insights

Grand Park is a significant landmark to Los Angeles and its visitors. In addition, this park serves as a public square for community members to gather and advocate for what matters to them. Our solution for Grand Park needed to be inclusive and welcoming to all walks of life. Grand Park needed to maintain to be a park for everyone.

Solutions

Our solution was to build a sign-making kiosk for Grand Park to be used at public events to engage the public. Our goal was to invite members of the LA community to participate and share their support through the creative process of sign making. This activity allows park visitors to express their creativity and emotions safely and in a socially acceptable way. We believe that it is critical that these messages be seen and that our community's voices are heard, so we developed a digital side to our solution to maximize their reach. We created an Instagram filter to encourage sign creators to share their community sign experience online. This digital connection allows Grand Park to spread their message of community love to thousands of people online.