Grand Games

Project Description
Project with Grand Park to design a memorable solution for park visitors so they can have a slice of the park wherever they go.

Problem
LA locals view Grand park as an event venue instead of an outdoor central gathering space. Locals are searching for unique LA experiences, but only visit the park if there’s a specific event happening.

Insights
Unique Experience - There’s an opportunity to create a unique experience for park visitors different from an event. More than Grass - People need more than just a grass patch because they can get that from a neighborhood park.
Solutions
Grand Games is an interactive park experience that lets you reconnect with your inner play. By integrating playful challenges into Grand Park’s physical space, park-goers can remember the games of their childhood and be introduced to new cultures.