GoGriffith app

Project Description
Utilizing quantitative research data to design intuitive data visualizations to help park visitors avoid crowds during COVID

Problem
The challenge was to identify a problem at Griffith Park caused by the COVID pandemic and design a solution.

Insights
Through quantitative and qualitative research, we found that the uncertainty about crowd density was the most significant pain point for park visitors.

Solutions
To help solve this problem, we designed an app that showed visitors crowd density metrics that gave them the information they needed to make safe and confident decisions about visiting the park.