Art @ the Park

Project Description

ARt at grand park aims to create an interactive experience in an underused park in the center of the downtown district of Los Angeles. Visitors can upload or create digital art pieces that would live in a digital gallery accessed via a website. The Night event would aim to showcase popular art uploads via projections on popular LA historical buildings.

Problem

Creatives need more spaces to collaborate and engage with other like-minded creatives.

Insights

(1) Public spaces are catalysts for community creation. (2) Engaging personal networks to market the experience. (3) Creatives can utilize a public hybrid art platform. (4) Visitors will engage the park and we will augment their interaction.

Solutions

The solution was to create a public website that is accessible by all for the visibility of uploaded art. There is also a mobile application to facilitate the uploading of art using augmented reality that aims to attract people to the physical park space. The third part of the solution was an audience directed event designed to attract donors and funds to the park.